Equal Rights Coalition - Woman Corp
Infuriatingly, corporations have more rights in America than women. So, how could we do what the government has failed to for hundreds of years and grant a woman some basic rights? We incorporated.
Creating Woman Corp, the first woman who had equal constitutional rights, she just didn't have a pulse.
After filing our paperwork, we did everything other corporations do, from hiring a CEO, getting a board of directors, making swag, and releasing a corporate video. On social people connected with Woman Corp on LinkedIn and on TikTok our message was amplified by those who shared in our rage. Ultimately, it caught the attention of the American government, and the ERA bill was reintroduced to Congress for the first time in over a decade.
AWARDS:
2023 Clios - Branded Content - Silver
2023 Clios - Film - Silver
2023 OneShow - Long Form Edit - Merit
2023 OneShow - Integrated Campaign - Merit
2023 OneShow - Branded Entertainment - Merit





CREDITS:
Chris Beresford-Hill (CCO NA)
Lisa Bright (CCO)
Rachel Chapman, Associate Creative Director, Copy
Winston Noel, Associate Creative Director, Copy
Meghan Howell, Associate Creative Director, Art
Remy Glock, Design Director
Quinn Katherman, Director