IKEA? IKEA!

IKEA needed spring cleaning and back to school spots that highlighted their new accessibility features while keeping the brand’s light, fun tone.
So of course we added in some feral animals and dark basements.

CREDITS:
Samira Ansari, CCO
Andrew Hunter, Executive Creative Director
Elinor Beltrone, Creative Director, Art
Matthew Moyer, Creative Director, Copy
Meghan Howell, Creative Director, Art
Winston Noel, Creative Director, Copy
Tiny Bullet, Directors